Studio — Lisbon, London & remote

A small studio with an unfair amount of range.

Strategists, designers and engineers who’d rather move one number than produce fifty slides.

Strategists, designers and engineers who’d rather move one number than produce fifty slides.

(01) — Why Therin

We started Therin because growth advice kept stopping at the slide.

Strategy firms diagnosed. Agencies decorated. Nobody owned the gap in between — so we built a team that does the thinking and the making, and measures itself on the number that moves.

32

People on the team

212

Launches shipped

4.9

Average client rating

Four things we won’t compromise on.

01

Find the lever first

We don’t start with deliverables. We start with the one constraint that, once moved, moves everything else.

02

Say the uncomfortable thing

If the pricing is wrong or the product isn’t ready, you’ll hear it from us in week one — not in the post-mortem.

03

Ship every single week

Momentum beats perfection. Something real goes live every week, so decisions are made on data, not decks.

04

Leave you stronger

Every engagement ends with a playbook your team can run. Our goal is to be needed less, not more.

Nine years, one habit: ship.

2017

2017

Founded in Lisbon

Two strategists, one designer and a client list that fit on a napkin.

2021

2021

100 launches shipped

Brand, product and growth under one roof — and a team of eighteen.

2026

2026

212 launches and counting

Thirty-two people across Lisbon, London and remote, still shipping weekly.

Meet the people behind Therin.

(03) — The team

Thirty-two senior specialists and no hand-offs. The team you meet on the first call is the team that does the work.

Portrait of Mara Ellison

Mara Ellison

Founder & Strategy Lead

01

Portrait of Theo Varga

Theo Varga

Creative Director

02

Portrait of Amara Okafor

Amara Okafor

Head of Client Partnerships

03

Portrait of Luca Moretti

Luca Moretti

Lead Engineer

04

Portrait of Freya Lind

Freya Lind

Head of Brand

05

Portrait of Kofi Mensah

Kofi Mensah

Growth Systems Lead

06

We’re growing the team.

Senior brand designers and growth engineers who enjoy hard problems, small teams and weekly launches. Remote-first, Lisbon HQ.

therin

The Therin memo.

One sharp idea on pricing, brand or growth systems, the first Tuesday of every month.

By subscribing you agree to our privacy policy.

If growth has gone quiet, it’s usually one thing. Let’s find out which.

Mara Ellison

Founder, Therin

hello@therin.studio

© 2026 Therin Studio · Lisbon & remote

Back to top

therin

therin

The Therin memo.

One sharp idea on pricing, brand or growth systems, the first Tuesday of every month.

By subscribing you agree to our privacy policy.

If growth has gone quiet, it’s usually one thing. Let’s find out which.

Mara Ellison

Founder, Therin

hello@therin.studio

© 2026 Therin Studio · Lisbon & remote

Back to top

therin

therin

The Therin memo.

One sharp idea on pricing, brand or growth systems, the first Tuesday of every month.

By subscribing you agree to our privacy policy.

If growth has gone quiet, it’s usually one thing. Let’s find out which.

Mara Ellison

Founder, Therin

hello@therin.studio

© 2026 Therin Studio · Lisbon & remote

Back to top

therin

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